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	<title>business writing: write today &#187; copywriting</title>
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		<title>Become a copywriter: New copywriter tips</title>
		<link>http://iwritecoach.com/blog/2007/11/02/become-a-copywriter-new-copywriter-tips/</link>
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		<pubDate>Sat, 03 Nov 2007 04:25:36 +0000</pubDate>
		<dc:creator>angela.booth</dc:creator>
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		<description><![CDATA[I receive questions every week about what writing copy involves, so I&#8217;ve developed New Copywriter Tips.
Subscribe and receive the 20-page &#8220;Copywriting Confidential: How To Become A Freelance Copywriter&#8221; report completely free of charge. Packed with valuable &#8220;how to&#8221; information on starting your own copywriting services business, this free report shows you how to earn while [...]]]></description>
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		<title>Copywriting: write for a response by making a connection</title>
		<link>http://iwritecoach.com/blog/2007/05/27/copywriting-write-for-a-response-by-making-a-connection/</link>
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		<pubDate>Sun, 27 May 2007 20:27:22 +0000</pubDate>
		<dc:creator>angela.booth</dc:creator>
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		<description><![CDATA[Copywriting &#8211; not merely advertising, but all writing to persuade &#8211; needs to get a response. The only way to do that is to connect with your audience: you need to know how they think, and what they want.
Ask yourself questions:
1. What are your customers&#8217; fears? What keeps them awake at night, and nags at [...]]]></description>
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